Business Case Study

New Development and Expansion Success

See how we reimagine New Development + Expansions to deliver strong results for investors, developers and owners.
1. The Harpeth Hotel A Curio By Hilton - Tennessee, USA
Blowing by all luxury boutique competitors in its first year of operation. And still going strong.
We opened this 5-star, 119-room luxury hotel in 2019 and stabilised performance within 3 months. With purposeful positioning and branding that resonates with guests and locals alike, The Harpeth Hotel outperformed first year projections through the expertise of our Corporate Marketing & Sales, Operations and Revenue Management teams and diligence of our Hotel Management team.
Hotel Revenue
+10%
Vs. Year 2 Projections
RGI
+240
+240
By Year-end 2021
ADR Growth
+17%
+17%
Vs. Year 2 Projections
NOI Uplift To
~$680
By Year-end 2021
F+B Revenue
+$5M
By Year-end 2021
2. The Valley Hotel A Curio By Hilton - Alabama, USA
F&B revenue, rate, and RGI exceed projections in only twelve months.
We opened The Valley Hotel right on the tail end of COVID-19 and faced significant challenges coming out of the pandemic. Our team served as key support and oversaw the pre-opening process to ensure a successful opening. This support included construction and design, FF&E ordering and placement, food & beverage concepting & execution, sales & marketing and revenue management. Through our efforts, we were able to achieve and still enjoy extremely high RPI benchmarks against our competitive set to this date. We remain as the RPI Index leader in the Birmingham region.
ADR Index
134.4
Vs. Year 1 Projections
ADR Index
+20
Vs. Year 1 Projections
ADR Premium
$63.64
To Comp Set
RGI w/I 3 Months
+111
VS. HIGH-END COMPS HOTELS
F&B Revenue
+$1.2M
BY YEAR-END 2021
VS. YEAR 1 PROJECTIONS
ADR Growth
+$145.4
Vs. Year 2 Projections

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3. DoubleTree By Hilton Hotel & Spa Chester - Chester, UK
Achieved significant revenue growth and NOI uplift by successfully acquiring and expanding property.
In 2015, Valor advised prospective owners on the acquisition of the DoubleTree Chester, which is one of the top performing hotel markets in provincial UK. The property included a major value-add component with zoning in place to increase the room count by over 60%. Valor implemented operational improvements immediately upon acquisition. With the changes, the hotel increased average room rate +5.7% as compared to the same period in 2016, despite significant disruption from property refurbishment and expansion. In 2016-2017, Valor successfully implemented a 79-guest room expansion, renovation to the public areas and plan to address layout inefficiencies to improve food and beverage offerings.
Total Growth Revenue
+£3.5M
2018 vs. 2015
Rooms Revenue
+57.1%
2018 vs. 2015
Capex Deployed
+£11M

NOI Uplift
+£2M
+L2M
2018 vs. 2015
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